Job Role: Senior Marketing Executive / Assistant Manager
Experience: 5+ Years
Location: Mumbai (Santacruz East)
Qualifications: Bachelor’s or master’s degree in marketing, communications, design, business, finance, or a related discipline.
Roles and Responsibilities:
Creative design and brand management
• Conceptualize and produce creatives for social media, digital advertising, investor awareness campaigns, events, presentations, and other marketing initiatives.
• Use Adobe Photoshop, Canva, and AI-powered creative tools to create and adapt high-quality visual content.
• Translate investment concepts, market insights, and product information into clear and engaging visual communication.
• Develop and maintain reusable templates for social media posts, factsheets, presentations, newsletters, advertisements, and investor communications.
• Maintain consistency across our brand identity, tone of voice, visual standards, and communication formats.
• Coordinate with creative agencies, printers, media partners, and other external vendors where required.
Fund launches and investment-product communication
Marketing collateral and documentation
• Create, edit, format, proofread, and maintain investor-facing and internal documents.
• Assist with monthly and quarterly factsheets, investment presentations, product notes, market updates, newsletters, investor letters, and other communication material.
• Convert complex financial or investment-related information into clear, accessible, and visually effective content.
• Maintain an organised repository of templates, approved creatives, disclosures, source files, and final documents with appropriate version control.
Digital advertising and investor awareness
Content and communication
• Support the development of social media calendars, campaign themes, captions, email communication, website content, and investor education material.
• Work with internal subject-matter experts to develop content around investment philosophy, market developments, financial education, and company initiatives.
• Edit content for clarity, accuracy, tone, grammar, and brand consistency.
• Use AI tools responsibly to support design, research, drafting, editing, and content adaptation, while ensuring appropriate human review.
• Repurpose approved long-form content into social posts, short-form creatives, presentations, emails, and campaign assets.
Compliance and governance
• Ensure that marketing and investor-facing materials are routed through the appropriate internal review and approval processes before release.
• Incorporate required disclaimers, risk factors, source references, dates, and regulatory disclosures accurately.
• Handle confidential investment, investor, performance, and company information responsibly.
Required qualifications and experience
• Bachelor’s or master’s degree in marketing, communications, design, business, finance, or a related discipline.
• Five to seven years of relevant experience in marketing, digital communication, brand management, or creative production.
• Prior experience with an AMC, asset manager, PMS, AIF, mutual fund, wealth manager, brokerage, or financial-services organization is strongly preferred.
• Demonstrable experience producing financial-services or investor-facing marketing collateral.
• Experience managing digital advertising campaigns and coordinating with multiple internal stakeholders.
• A portfolio of social media creatives, advertisements, presentations, factsheets, brochures, or other branded communication material is preferred.
Skills and capabilities
• Strong working proficiency in Adobe Photoshop and Canva; familiarity with Illustrator, InDesign, or similar tools is an advantage.
• Experience using AI tools for creative development, content drafting, image generation, editing, and productivity.
• Working knowledge of Meta Ads Manager, LinkedIn Campaign Manager, Google Ads, and relevant analytics tools.
• Advanced proficiency in Microsoft PowerPoint and Word
JOB CODE : SKILLK-108

